Industry: E-commerce (Beauty and Wellness)

Location: West Singapore

We’re Hiring: Digital Marketing and Public Relation

• Influencer Marketing and PR Partnerships:
• Identify and engage Key Opinion Leaders (KOLs), live stream influencers, and industry media in target regions.
• Build strong partnerships to encourage and support influencers in producing high-quality content.
• Leverage partnerships to enhance brand visibility and drive sales growth.
• Develop and maintain relationships with media outlets, draft press releases, and manage public communications to enhance the company's public image.
• Event Coordination: Plan and execute promotional events and campaigns to support marketing objectives.

• Digital Marketing Strategy: 
• Develop and implement comprehensive digital marketing plans to increase brand awareness and drive online engagement.
• Optimize website content for search engines (SEM, SEO) and manage paid search campaigns to improve online visibility.
• Monitor and analyze digital marketing performance metrics, providing regular reports and insights to inform strategy adjustments.

• Social Media and Content Management:
•  Oversee and manage all social media accounts, ensuring consistent brand messaging and engagement with the audience.
• Produce compelling content for various digital platforms, including social media, blogs, and email campaigns.

Why Join Us?

• Be part of a growing and innovative team expanding into overseas markets.
• Collaborate with a diverse network of international media and influencers.
• Contribute to meaningful projects that enhance global brand recognition.

What We Offer:

• 5 Working Days: Enjoy your weekends!
• Attractive Remuneration: Competitive salary and performance-based incentives, staff welfare benefits!
• Career Progression: Opportunities for personal and professional growth in fast-growing company!
• Vibrant Work Environment: Join a young and innovative team.
• Comprehensive Training: We invest in your development.

Ready to Shine? Apply Now! 

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Join AI&MI Group! 

Leading the way in E-commerce Beauty & Wellness

Established in Singapore in 2020, AI&MI Group is a beauty and wellness company offering nutritional food supplements and skincare products. 

With brands such as IEM skincare, ZIEHA nutritious food, OEBAI beauty and fashion, and LABIG beauty cosmetics, the AI&MI Group strives for absolute quality and positions itself at the premium tier. It aims to be the world's most prestigious beauty and wellness (anti-aging) group.

At present, AI&MI Group operates subsidiaries in China, Malaysia, Singapore, Hong Kong, Canada, and the United States, with "IEM" being one of the world's leading luxury skincare brands

1. Participate in/lead brand promotion efforts: Establish brand promotion operational goals, develop effective implementation strategies, and carry them out systematically to achieve the desired outcomes;

2. Increase the number of participants in/responsible for CEX trading. Formulate and execute growth strategies for trading and trading products, utilizing growth hacking techniques and data-driven approaches to optimize campaign plans, ensuring the efficiency and effectiveness of activities.

3. Build and optimize the product growth flywheel, continuously enhancing user engagement, trading volume, and TVL through precise KPI management and iterative testing. Take a leadership role in cross-functional collaboration, working closely with product and technology teams to ensure the accurate implementation and rapid iteration of campaign requirements.

4. Actively seek and establish external partnerships, accelerating market penetration and brand influence through strategic co-marketing activities and collaborative projects. Use advanced analytical tools and techniques to monitor market dynamics and competitors' activities, adjusting strategies to compete effectively.

• Local SEO Strategy Development: Create and implement effective local SEO strategies tailored to the unique needs of each client.
• On-Page Optimization: Optimize website content, meta tags, headers, and images to improve local search visibility.
• Google My Business Management: Set up, optimize, and manage Google My Business listings for clients, ensuring accurate information and regular updates.
• Citation Building: Identify and manage local citation opportunities across relevant directories and platforms to enhance online authority.
• Content Creation: Collaborate with the content team to develop localized content that resonates with target audiences and improves search rankings.
• Performance Tracking & Reporting: Monitor, analyze, and report on the performance of local SEO efforts using tools like Google Analytics, Google Search Console, and other SEO software.
• Competitor Analysis: Conduct regular competitor analysis to identify strengths, weaknesses, and opportunities in the local market.
• Stay Updated: Keep ahead of industry trends, algorithm updates, and best practices in local SEO.
• Note: The Internet Marketing Specialist- Strategy Track is not a client-facing position

Zest Media Co. Pte Ltd is a new digital agency in Singapore providing expertise around SEM, SEO, SMM, Programmatic & Web Development. We are seeking an experienced SEO Specialist/Manager to join our team, with a strong focus on technical SEO, content writing, and backlink strategy to boost our online presence and search engine rankings.

1. SEO Strategy Development:

• Create and implement comprehensive SEO strategies that align with overall business objectives.
• Conduct in-depth keyword research to identify target keywords and content optimization opportunities.

1. Technical SEO Optimization:

• Ensure websites are technically optimized for search engines, including improving site speed, mobile responsiveness, crawlability, and indexability.
• Perform regular technical audits and work with developers to resolve issues related to site architecture, structured data, and canonicalization.
• Optimize robots.txt, XML sitemaps, and ensure proper internal linking strategies.

1. On-Page SEO:

• Optimize on-page elements such as meta tags, headers, URLs, and images to enhance search engine visibility.
• Implement schema markup to improve search engine understanding of the content.

1. Content Writing & Optimization:

• Develop and optimize high-quality, SEO-friendly content, including blog posts, landing pages, and product descriptions.
• Curate contents to ensure all content adheres to SEO best practices.

1. Backlink Strategy & Execution:

• Develop and execute a robust backlink strategy to increase domain authority and improve rankings.
• Identify and secure high-quality backlink opportunities through outreach and relationship building.

1. Analytics & Reporting:

• Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, and other SEO software.
• Provide regular reports on rankings, traffic, and conversions, offering data-driven recommendations for continuous improvement.

1. Competitor Analysis:

• Conduct thorough competitor analysis to identify strengths, weaknesses, and new opportunities.
• Stay up-to-date with the latest SEO trends, algorithm changes, and best practices.

1. Collaboration:

• Work closely with the account manager & stakeholders to ensure smooth execution of SEO strategies.
• Offer SEO training and guidance to other team members as needed.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and collaboratively within a team.

• Boosting conversion rates and exceeding industry standards. With our focus on excellence and a mindset of continuous improvement, it's time to outdo yourself and take your skills to the next level.
• Uncovering insights to make a mark. Dive deep into our clients' business and exceed expectations.
• Discovering hidden opportunities and turning potential flaws into successes for our clients through expert analysis and strategic recommendations.
• Crafting and executing groundbreaking digital marketing strategies that showcase OOm’s thought leadership and expertise, from planning to implementation.
• Supercharging your digital marketing campaigns with advanced analytics tools like Google Analytics, Hotjar, SEMRush, and AHRef to drive success.
• Revving up your creativity as you optimise and split test ad copies and discover new keywords and audiences to boost campaign resonance.
• Creating seamless teamwork and exceptional performance by collaborating across departments and delivering outstanding results for our clients.

• Develop and implement marketing strategies targeting both traditional sectors (such as gaming and advertising) and emerging fields (Web3, financial institutions, crypto industry).
• Manage and enhance iPeakoin’s social media presence across various platforms.
• Represent iPeakoin at industry summits, engaging with stakeholders across traditional and modern sectors.
• Collaborate with diverse partners for co-marketing initiatives.
• Lead public relations efforts and organize marketing events to promote iPeakoin’s innovative solutions.

Responsibility:

·      Drafting publicity materials (English proficiency required, Chinese knowledge preferred).

·      Liaising with external contacts for brand promotion and product marketing.

·      Manage online promotion channels such as social media, search engine marketing (SEM), email marketing, etc.

·      Online promotion: Managing releases on online media platforms, operating Twitter and LinkedIn accounts, and managing the Telegram community.

·      Offline promotion: Participating in exhibitions and negotiating partnerships.

·      Assist CEO with marketing activities.