Our client, a leading personal development educational academy seeks to hire an SEO experienced SEO specialist to grow our financial education brand. You will be responsible for planning & optimizing content to boost our website visits and YouTube video views. We are a well-known investing & trading school with over 1 million followers on our social channels combined; join us on the adventure of clinching our next YouTube Creator award.The ideal teammate is an SEO geek who also has knowledge or interest in the stock market. You love the challenge of keeping up with Google’s ever-changing search algorithm and get incredible satisfaction from pushing your content to Page 1.

Responsibilities

• Perform regular keyword & competitor research to identify gaps & opportunities and propose content topics
• Perform on-page SEO for website pages and blog to boost search rankings and site traffic
• Work with an in-house content specialist and source for writers to build pillar articles and create a library of quality content
• Optimize and proof-read content articles before publishing
• Do YouTube keyword research and propose video content ideas. Optimize YouTube video titles, descriptions, captions and tags.
• Perform link-building and outreach activities to improve website authority and backlink profile
• Regularly monitor and report SEO performance metrics using tools like Google Analytics and Semrush; provide insights and recommendations for improvement
• Identify technical SEO issues and work with web developer to optimize site performance
• Stay in tune with the latest search algorithm updates

•      Bachelor’s degree

•      Minimum 2 years of SEO work experience

•      Proven track record of ranking keywords on Page 1

•      Experience in Semrush or equivalent tool, HubSpot, WordPress CMS and Google Analytics

•      Knowledge or interest in stock market, investing & trading

•      Strong command of English language

Please include with your application: 

·      Portfolio featuring content articles optimized by you

·      SEO content writing portfolio

·      Reasons for leaving your current and previous employment(s)

·      Current / last drawn and expected salary

·      Availability / notice period required