Our client, a leading personal development educational academy seeks to hire a Conversion Copywriter, awordsmith who can craft hard-hitting copy that opens hearts and wallets — without being a cringey snake oil salesman. As our resident direct-response copywriter, you’ll work on 6- to 7-figure sales campaigns and write everything from ad copy, EDMs, landing pages, sales letters to video scripts.

Responsibilities

• Brainstorm for big ideas and create compelling marketing angles for sale campaigns, events and product launches
• Write attention-grabbing video ad scripts for platforms like Facebook, Instagram and YouTube
• Craft high-converting landing pages for a variety of high- and low-ticket offers including lead magnets, tripwires, upsells, downsells
• Plan and write click-worthy direct response email sequences for our customer lists
• Conduct surveys, video interviews and focus groups to dive deep into our buyer persona
• Stay on top of the latest copywriting tactics and trends

• Diploma or Degree holder
• Minimum one year of experience in direct response copywriting
• [Preferred] Keen interest in financial markets, investing and trading
• Strong copywriting skills (you can write good copy even without ChatGPT )
• Near flawless grammar

Having these skills will double your chances:

• Facebook / Google ads
• Email marketing
• Video marketing
• ClickFunnels
• Conversion rate optimisation

Please include with your application: 

·        Copywriting portfolio

·        Reasons for leaving your current and previous employment(s)

·        Current / last drawn and expected salary

·        Availability / notice period required